Privacy Policy

Last updated: March 19, 2025

This Privacy Policy describes how BMP Brands (the "Site", "we", "us", or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from wholesale.bmp-brands.com (the "Site") or otherwise communicate with us regarding the Site (collectively, the "Services").

For purposes of this Privacy Policy, "you" and "your" means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the Services.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the "Last updated" date and take any other steps required by applicable law.

How We Collect and Use Your Personal Information

To provide the Services, we collect and have collected over the past 12 months personal information about you from a variety of sources, as set out below. The information that we collect and use varies depending on how you interact with us.

In addition to the specific uses set out below, we may use information we collect about you to communicate with you, provide or improve the Services, comply with applicable legal obligations, enforce applicable terms of service, and protect or defend the Services, our rights, and the rights of our users or others.

What Personal Information We Collect

The types of personal information we obtain about you depend on how you interact with our Site and use our Services. When we use the term "personal information", we are referring to information that identifies, relates to, describes or can be associated with you.

Information We Collect Directly from You

Information that you directly submit to us through our Services may include:

• Contact details including your name, address, phone number, and email.
• Order information including your name, billing address, shipping address, payment confirmation, email address, and phone number.
• Account information including your username, password, security questions and other information used for account security purposes.
• Customer support information including the information you choose to include in communications with us, for example, when sending a message through the Services.

Some features of the Services may require you to directly provide us with certain information about yourself. You may elect not to provide this information, but doing so may prevent you from using or accessing these features.

Information We Collect about Your Usage

We may also automatically collect certain information about your interaction with the Services ("Usage Data"). To do this, we may use cookies, pixels and similar technologies ("Cookies"). Usage Data may include information about how you access and use our Site and your account, including device information, browser information, network connection information, your IP address and other information regarding your interaction with the Services.

Information We Obtain from Third Parties

We may obtain information about you from third parties, including vendors and service providers who may collect information on our behalf, such as:

• Companies who support our Site and Services, such as Shopify.
• Payment processors, who collect payment information to process your payment, fulfill your orders and provide requested products or services.
• Third parties who use online tracking technologies such as pixels, web beacons, software developer kits, third-party libraries, and cookies when you visit our Site, open or click emails we send you, or interact with our Services or advertisements.

Any information we obtain from third parties will be treated in accordance with this Privacy Policy.

How We Use Your Personal Information

• Providing Products and Services. We use your personal information to provide the Services, including processing payments, fulfilling orders, sending account and transaction notifications, managing your account, arranging shipping, and facilitating returns and exchanges.
• Marketing and Advertising. We may use your personal information for marketing and promotional purposes, including sending communications by email, text message or postal mail, and showing advertisements for products or services.
• Security and Fraud Prevention. We use your personal information to detect, investigate or take action regarding possible fraudulent, illegal or malicious activity. You are responsible for keeping your account credentials safe.
• Communicating with You and Service Improvement. We use your personal information to provide customer support and improve our Services.

Cookies

Like many websites, we use Cookies on our Site. We use Cookies to power and improve our Site and Services, remember your actions and preferences, run analytics, and better understand user interaction with the Services.

We may also permit third parties and service providers to use Cookies on our Site to better tailor services, products and advertising on our Site and other websites.

Most browsers automatically accept Cookies by default, but you can choose to remove or reject Cookies through your browser controls. Removing or blocking Cookies can negatively impact your user experience and may cause some Services or features to work incorrectly or no longer be available.

Please note that while your browser may allow you to transmit a "do not track" signal, like many websites, our Site is not designed to respond to such signals.

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for contract fulfillment purposes, legitimate purposes and other reasons subject to this Privacy Policy. Such circumstances may include:

• With vendors or other third parties who perform services on our behalf, such as IT management, payment processing, data analytics, customer support, cloud storage, fulfillment and shipping.
• With business and marketing partners to provide services and advertise to you.
• When you direct, request or consent to our disclosure of certain information to third parties.
• With our affiliates or otherwise within our corporate group.
• In connection with a business transaction such as a merger or bankruptcy, to comply with legal obligations, enforce terms of service, and protect or defend the Services, our rights, and the rights of our users or others.

We have in the past 12 months disclosed categories of personal information including identifiers, California Customer Records personal information, commercial information, internet or similar network activity, and geolocation data.

Categories of recipients may include vendors and third parties who perform services on our behalf, business and marketing partners, and affiliates.

We do not use or disclose sensitive personal information without your consent or for the purposes of inferring characteristics about you.

Third Party Websites and Links

Our Site may provide links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated or controlled by us, you should review their privacy and security policies and other terms and conditions.

We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on these sites.

Children's Data

The Services are not intended to be used by children, and we do not knowingly collect any personal information about children. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us using the contact details set out below to request that it be deleted.

As of the Effective Date of this Privacy Policy, we do not have actual knowledge that we "share" or "sell" personal information of individuals under 16 years of age.

Security and Retention of Your Information

Please be aware that no security measures are perfect or impenetrable, and we cannot guarantee "perfect security." In addition, any information you send to us may not be secure while in transit.

How long we retain your personal information depends on different factors, such as whether we need the information to maintain your account, provide the Services, comply with legal obligations, resolve disputes or enforce applicable contracts and policies.

Your Rights

Depending on where you live, you may have some or all of the rights listed below in relation to your personal information. These rights are not absolute, may apply only in certain circumstances and, in certain cases, we may decline your request as permitted by law.

• Right to Access / Know. You may have a right to request access to personal information that we hold about you, including details relating to the ways in which we use and share your information.
• Right to Delete. You may have a right to request that we delete personal information we maintain about you.
• Right to Correct. You may have a right to request that we correct inaccurate personal information we maintain about you.
• Right of Portability. You may have a right to receive a copy of the personal information we hold about you and request that we transfer it to a third party, in certain circumstances and with certain exceptions.
• Restriction of Processing. You may have the right to ask us to stop or restrict our processing of personal information.
• Withdrawal of Consent. Where we rely on consent to process your personal information, you may have the right to withdraw this consent.
• Appeal. You may have a right to appeal our decision if we decline to process your request.
• Managing Communication Preferences. You may opt out of receiving promotional emails at any time by using the unsubscribe option displayed in our emails.

You may exercise any of these rights where indicated on our Site or by contacting us using the contact details provided below. We will not discriminate against you for exercising any of these rights.

We may need to collect information from you to verify your identity before providing a substantive response to the request. In accordance with applicable laws, you may designate an authorized agent to make requests on your behalf.

Complaints

If you have complaints about how we process your personal information, please contact us using the contact details provided below. If you are not satisfied with our response, depending on where you live, you may have the right to appeal our decision or lodge your complaint with your local data protection authority.

Contact

Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any available rights, please contact us at:

Email: [email protected]
Phone: +1 (305) 360-9941
2751 Commerce Center Way, Unit 400
Pembroke Park, FL 33023, US